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Rapha, a credible identity.
Rapha, a credible identity.
Rapha, a credible identity.
Rapha, a credible identity.
Rapha, a credible identity.
Rapha, a credible identity.
Rapha, a credible identity.
Rapha, a credible identity.

Rapha, a credible identity.

07 December 2011

A van, a bunch of friends, a set of bikes known as the utmost in performance and comfort, a great atmosphere and the magnificent natural scenery of British Columbia, Canada. What more do you need for The Triple Crown, loosely defined as the summiting of Vancouver’s mountains in one effort? Rapha!


Rapha, founded in London (2003) has what every brand is looking for: a credible identity, in their case by celebrating the glory and suffering of road riding, with blogstories, photo's, video's,...focused entirely on the active road & city rider. They're not just a product company. And I believe them.

Check out the ride reports.

Rapha

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